The Cattle Feeders Hall of Fame celebrated its 2025 inductees and award recipients at its 16th annual banquet on February 5 in San Antonio, Texas. The event recognized industry leaders whose contributions have shaped the cattle feeding sector through innovation, leadership, and commitment to best practices.
Established in 2009, the Hall of Fame honors individuals who have made a lasting impact on cattle feeding, from advancing production techniques to preserving industry traditions.
2025 Inductees
Joe Morgan, CEO of Poky Feeders in Scott City, Kansas, was recognized for his leadership in expanding the company’s capacity from 17,000 to 103,000 head since joining in 1985. Poky Feeders also operates leased feedyards in Kansas and Nebraska and holds significant ranching assets. Morgan is actively involved in the Kansas Livestock Association, the National Cattlemen’s Beef Association (NCBA), and serves as vice chairman of U.S. Premium Beef.
Dan May and his brothers transformed their small family farm and 2,500-head feedlot into a vast operation spanning Colorado, Nebraska, and Nevada. Their feeding businesses—4M Feeders in Stratton, Herd Co Cattle Company in Bartlett, and Magnum Feedyard in Wiggins—have a one-time capacity of 175,000 head. The May family farms over 35,000 acres, manages more than 10,000 cows/pairs, and markets over 400,000 head of beef cattle annually. May is also active in commodity trading.
Industry Leadership and Service Awards
Tom Jensen received the Industry Leadership Award for his contributions to agribusiness. He established the direct agribusiness department at First National Bank of Omaha in 1985, growing its loan commitments to $2.5 billion before his retirement in 2020 as senior vice president and board member. Jensen has been involved with Nebraska Cattlemen, NCBA, and has shared his expertise as a guest presenter in agricultural economics at multiple universities.
George Littrell Jr., known as “Frank,” was honored with the Arturo Armendariz Distinguished Service Award. With more than 31 years at Midwest Feeders, Inc., in Ingalls, Kansas, Littrell serves as cattle foreman, managing a team of 21 cowboys and two outside processing crews. His expertise in cattle health and handling has been instrumental in the company’s expansion.
The event, sponsored by Merck Animal Health, Drovers magazine, and Osborn Barr Paramore (OBP), saw strong industry support, with all ticket sales and corporate sponsorships benefiting future initiatives for the Hall of Fame. Contributions from cattle feeders are fully donated to support its mission, with additional donations accepted at cattlefeeders.org.
